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New bold redesign created by Embacy
With Embacy we've reimagined our brand, giving it an additional human touch and visual flexibility for international markets.
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Our thoughts on rebranding
Kinescope is expanding globally. We're now focusing on unique content and creators, guided by a balance of progress and empathy — values reflected in our new design. The shape of the kinescope lens became
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the perfect symbol of this vision.
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Alex Pavlychev
Founder at Kinescope
We keep our logo simple — black and white. So it could stay recognisable anywhere. Always.
Flexible lens now faces the creators and adapts to their needs
Accompanied by little helper-companions
We use violet as a product color and color of key features
We use orange as a brand color, highlighting what matters the most
Beige is the ultimate warm and friendly background colour
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